Anna David and Ryan Hampton Present…Sell Your Book 101

WHEN: Saturday, January 19th, 10 am-4 pm

WHERE:  Los Angeles, CA (location to be disclosed upon ticket purchase)

WHAT: A day dedicated to the process and protocol for conceiving of, selling and writing a book about your journey from dark to light through panels, workshops and keynote talks. It will all culminate in a book pitch fest where participants will be able to use the information gleaned during the day to pitch their book to a publisher who could acquire it.

Coffee, snacks and meals provided

EVENT 1: “How I Wrote and Sold My First Book” panel

Kristen McGuiness, Cari Lynn and Ryan Hampton; moderated by Anna David

Kristen McGuiness is a professional writer with over 15 years of experience in book publishing. She has ghostwritten and co-authored numerous books in the genres of self-help, business, psychology, memoir, recovery, and dating, including her own bestselling memoir 51/50: The Magical Adventures of a Single Life. Kristen has worked in book editorial at St. Martin’s Press, Simon & Schuster, and with Judith Regan at Harper Collins, and also in film development on such films as Blood Diamond and Rumor Has It. She received her bachelor’s degree in Government from Hamilton College and a Master of Arts in International Relations from the American University of Paris.

Cari Lynn is a journalist and the author of several nonfiction books and a historical novel. Her most recent book collaboration, BECOMING MS. BURTON: From Prison to Recovery to Leading the Fight for Incarcerated Women (The New Press), won the 2018 NAACP Image Award for Outstanding Literary Work. Called “stunning” by Nicholas Kristof in the New York Times, the book was featured on the Daily Show with Trevor Noah, and Fresh Air with Terry Gross.
Cari’s other books include, THE WHISTLEBLOWER: Sex Trafficking, Military Contractors, and One Woman’s Fight for Justice (Palgrave Macmillan), the true story of police officer Kathryn Bolkovac (played by Rachel Weisz in the film, The Whistleblower); and LEG THE SPREAD: Inside the Trillion-Dollar Boys’ Club of Commodities Trading (Random House), which received a Starred Kirkus review and won Elle magazine’s “Readers’ Prize.”  Cari’s written for numerous publications, including: O, the Oprah Magazine, the Chicago Tribune, Deadline Hollywood, and Health magazine.

Ryan Hampton is a national addiction recovery advocate, person in sustained recovery and author of American Fix. He has worked with multiple non-profits across the country and served in a staff capacity for various political campaigns. A former White House staffer, Hampton is in recovery from 10 years of active opioid use. He is a leading voice in America’s rising recovery movement. His interviews have appeared on NPR and HLN, and in Forbes, Slate, the Wall Street Journal, and others.

Anna David is the New York Times  bestselling author of two novels and five non-fiction books about addiction, recovery and relationships. She’s been published in The New York Times, Time, The LA Times, Vanity Fair, Playboy, Vice, Cosmo, People, Marie Claire, Redbook, Esquire, Self, Women’s Health, The Huffington Post, Buzzfeed and Salon among many others, written about in numerous publications, including Forbes, Martha Stewart Living, Entrepreneur, Allure and Women’s Health and has appeared repeatedly on The Today Show, Hannity, Attack of the Show, Dr. Drew, Red Eye, The Talk, The CBS Morning Show, The Insider and numerous other programs on Fox News, NBC, CBS, MTV, VH1 and E. She speaks at colleges across the country about relationships, addiction and recovery and has been a featured speaker at three different TedX events.



EVENT 2: Jill Adams Interview: “How We Picked Books for Oprah”

As a producer of The Oprah Winfrey Show, Jill Adams was part of the team that produced the most successful show in the history of daytime television. She created innovative and groundbreaking television capturing the major news events of the time like 9/11, Hurricane Katrina and the Virginia Tech school shooting. Jill also produced an a wide variety of lifestyle programming and worked closely with a large variety of high-profile celebrities and personalities from Alicia Keys to Muhammad Yunus, winner of the Nobel Peace Prize.

Jill was the producer of Oprah’s Book Club, the largest book club in the world and one that changed the face of the broadcasting and publishing industries. In that role, Jill created the show’s very first live interactive weekly webcast, one of the very first of its kind in mainstream media. where millions of readers around the globe joined host Oprah Winfrey to discuss books.

She was also the executive producer and host of “Shelf Life” on PeopleTV and has extensive experience in broadcast and digital production at the top media companies and networks in the country, including Apple, AOL, Time Inc, The Huffington Post and ABC.

EVENT 3: Ryan Hampton Workshop: Streamlining and selling your book idea to make it into an “elevator pitch”

Ryan Hampton sold his book by researching the web and reaching out to other authors for recommendations. He cold called and emailed agents and publishers, saying, “Hi my name is Ryan Hampton. I’ve spent the last two years watching my friends die from addiction. I’m sick and tired of reading the same old addiction memoirs. I have a story to tell. And I think if the rest of the world could see what I did through my lens, they would be outraged. I’m writing a book. Not just any book. And it’s not my story on how I got sober. I want people to be as outraged as me. I’d love to work with you, but if you aren’t interested please let me know now. I’m going to get this published. Thanks.”

In this interactive workshop, he will guide writers through the process of breaking their stories down into a sale-able pitch.

EVENT 4: Anna David Workshop: Writing Your Book Proposal

While Anna David has sold six of her own books traditionally, she’s also helped dozens of others sell their own books through her coaching program.

The first book, Taming the Wild Things in My Headis due out in late 2018; the second, Breaking the Chains: How Drugs Nearly Killed Me & A Prisoner Set Me Freewill be released in 2019. The third, From Party Chica to Sober Senoritawill also be released in 2019.

In this interactive workshop, she will guide participants through a condensed version of what she does for her students—detailing the five sections a book proposal needs and explaining original and specific ways writers can fulfill them.



EVENT 5: Sabrina Dax Interview: How to Sell Your Book Once It’s Done

In this interview, a longtime publicist will share the tips, tricks and techniques for authors who want to make themselves stand out in a competitive market.

Sabrina Dax develops and leads successful publicity campaigns for both upcoming and established entrepreneurs, artists, authors, designers, filmmakers and academics. Her clients include legendary bands De La Soul and TLC, America’s first exclusively romance bookstore The Ripped Bodice, bestselling authors Chip Jacobs and Sheila Loanzon, and tech startup RentLingo, which took the top prize in North Bridge Ventures, Stanford’s annual startup seed competition.

EVENT 6: Pitch Your Book with Patrick Hughes

In this interactive pitch-fest, participants will have the opportunity to pitch their books to Central Recovery Press, a leading publisher in recovery books, with authors like Claudia Black on its roster. While there is no guarantee of publication, all authors will be exposed to the pitching process and have the opportunity for their ideas to be considered.

Patrick Hughes is the Sales and Marketing Manager at Central Recovery Press. He studied film production at Wright State in Dayton, Ohio before getting his start as a volunteer in a small San Francisco bookstore in the fall of 1988. Since then he has worked with many interesting publishing companies, sold an impressive number of fascinating books all over the world, and written for a number of ground-breaking magazines that perished way before their time. Despite his paralyzing obsession with SF Giants baseball, Patrick is known to appear in the occasional film or organizing another bleeding-edge spoken word event. He lives in Las Vegas with his wife, her daughter, two cats, and a demented french bulldog mix named Iggy.